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Pure Primo

antibacterial and tear reducing

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Primo is more than chalk

  • Protected Performance

    Your hands take a beating. Primo conditions skin to reduce tearing and dryness and protects against harmful bacteria on equipment. ..more

  • Extended Performance

    Get a little, work it in, forget about it! Forget about chalking up every few minutes. Primo stays on your hands longer than regular chalk.

  • Enhanced Performance

    Primo's fine texture and purity gets deeper in the creases of your hands giving you superior grip.

  • “ Barbell cycling and training day in day out for the NPGL, Primo is the only chalk that helps protect your hands. Train so hard that your body is exhausted, but your hands will never give up. ”

    Kawika Henderson | PRO GRID ATHLETE
  • “ ...The chalk performed outstanding for us. It lasted longer than the more dry, simple chalk I’m used to and I found myself starting to wonder how I’d grown so fond of a gym chalk brand. ”

    Logan Galbraith | BREAKING MUSCLE
  • “ The anti-bacterial properties are the best benefit. We had lots of sicknesses in our small university this past winter. I believe Primo Chalk will help us eliminate this problem in the future. ”

    Gabe Harrington | COLGATE UNIVERSITY